Next 30 days
$40,137
Range $34,116 to $46,157
BookedProjectedRange
Projections
The next 30, 60 and 90 days
The Next 30 days card on Home is a projection of booked sales, with 60 and 90 as chips. It comes from your weeks, through math you can read on this page, with no AI in the numbers.
A damped trend
This is the Next 30 days card from a sample shop's Home screen, drawn by the app's math. Only arithmetic goes into it. Once a shop has sales in 6 or more of its last 12 full weeks, that math takes three steps:
- A least-squares line goes through those 12 weeks.
- This week is the last fitted week plus 0.6 of the slope.
- Each week after adds 0.6 of the step before, so a hot few weeks never forecast the moon.
HomeSample shop
Young shops borrow the ramp
A shop under 26 weeks since signing follows the cohort ramp instead: the median partner shop's booked sales in the same week since signing, blended with its trend as its weeks come in. That median is the one figure on the card that is not yours. Before there is anything to fit, the card says Not enough weeks of sales yet.
HomeSample shop, week 3
Next 30 days
Not enough weeks of sales yet
What the slider on the card does
Slide the ad spend on the card and the line under it moves: at $600 a week in ads, about $40,137 in the next 30 days. Going up from where you are counts at half your shop's rate, so $1,200 a week shows $45,425; going down counts the full rate. In the app the card does the same for leads a week. Booked is solid, projected is dashed, the range is a band, and 60 and 90 are chips.
How ad return is countedHow wide the range is
On the sample card the number is $40,137 and the range runs $34,116 to $46,157, which is 15 percent either way. That is the floor. The band is one standard deviation of the fit's leftovers each side of the line, and it never gets narrower than 15 percent of the projection, over 30, 60 or 90 days.
Projected
$40,137
Low end
$34,116
High end
$46,157
See it with your numbers
The card above runs on a sample shop. On the call we talk through what your own weeks would put on it.